Etro – ManRose

‘A fragrance that makes its own rules..’

Guess what guys, the new, bold fragrance from Etro is Man Rose, and it may be traditional in form, but certainly not in behaviour! Like the contemporary urban male, this single note scent is ambiguous and makes up its own rules.

At first blast, the top notes of Calabrian Bergamot and Sichuan Pepper hint at a powerful masculinity, then just as the scent begins to settle, it does something unexpected. The initial woody and masculine tones blossom to create a wave of floral, and hey presto two distinctly different sensualities collide.

A word of warning, if you think of scents in categories, what’s for men, and what’s for women etc, you may be confused. But the more open minded amongst us will realise that Etro’s new, bold concept scent helps to puts the gentle into gentleman by redefining softness as strength. So don’t let the word floral scare you, Turkish Rose may be at the heart of this fragrance but guess what…real men wear florals!

Libby Smith.

Verdict: ‘stand out seasonal scent’
Price: £118.00 for 100ml
Available: Liberty from the 3rd of April

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