‘Decadent and dangerous, this is how you give Great Gatsby!’
So you’ve seen the film and you might even be sartorially smarter as a result, but can we tell you a secret? There’s no point sporting a bow tie and spats if you haven’t got the basics covered! The jazz age was an an exciting time when popular culture was exploding with Jazz music and style, life was decadent and dangerous..if this appeals and you want to give great Gatsby just read on. We’ve enlist the cream of the crop when it comes to cuts and session styling as well as our resident fragrance guru. Now you can expertly re-create this look at home.
The devils in the details with this look so think of fragrance as a finishing touch like your tie pin or cufflinks! Delve into the era for inspiration then give it a modern twist. According to Roja Dove the two key fragrance themes of the period were Fougere and Leather, and the new leather notes were the olfactory embodiment of modernism. We say, why not take a bath with a decent bar of soap like Penhaligons English Fern and when you’re dried down reach for a splash of Roja Parfums Fetish Parfum Pour Homme!
Just be daring! Remember this was a time of androgyny, and scents at this period were sold to men as well as women. Roja cites Coty’s Chypre which launched in 1917 and Caron’s Tabac Blond (1919) and also Chanel’s Cuir de Russie (1924). In the end they were all ultimately sold as female fragrances, but don’t be put off. Experiment with your scent like the perfumers and chemists of the 1920’s who were ‘having fun with new molecules and creating fantasy notes’ that reflected frenetic social change’
Getting your barnet sorted is crucial! Ken O’Rourke reckons the devils in the detail and as a longtime hair supremo and keeper of 007’s locks he should know! Use a great cut as your starting point and ‘keeping it clean around the nape and ears’ he suggest. If you really want to shine he rates spray wax as it ‘will distribute evenly’ choose a shiny one as opposed to matte and ‘you will instantly look more polished’
Ted Baker’s Master Barber is also happy to be finally saying goodbye to ‘quiffs, matt looks, beards and out of bed hairstyles!’ in favour of what has to be the sharpest look of all time. He suggest putting on ‘your slick suit, comb through the gel and get the closest of cut-throat shaves’ James Brown is also ‘loving the look’ and for ‘a smooth finish after a classic cut’ he suggests using his Fragrance Mist on hair. We reckon it might just give you that perfect hold and shine.
Clearly ‘The Gatsby’ offers an ‘alternative to a very short hair cut or unruly birds nests!’ says Eamonn Hughes, creator of some of the best catwalk looks. At The Grooming Guide we have seen this look surfacing for a while, and it’s been championed by dapper dudes like Joey Essex and David Beckham. Eamon suggests using a pomade for ‘an authentic look as modern styling creams and gels give a much cleaner drier finish. Both chaps agree that hair mousse is your secret styling weapon simply ‘add it to damp hair and comb through it will give you hold without becoming sticky.’
So invest in a bar of decent soap and take a long soak, get a haircut and the correct styling products, finish with a squirt of something sweet smelling and finally you’re ready to shine like a bright young thing! Go get ’em Gatsby!
Additional Research: A. Christoffers
1. Penhaligons - English Fern Shaving Soap Refil £22.00 for 100g
2. Aveda - Brilliant Humectant Pommade £17.00 for 75ml at Aveda
3. Ken O'Rourke
4. James Brown - Shine and Fragrance Mist £7.14 for 125ml at Boots
5. Chanel - Cuir Du Russie 15ml POA exclusively from Chanel
6. Teds Grooming Room - Hair Gel £6.50 for 125ml at www.tedbaker.com
7. Eamonn Hughes
8. Roja Dove
9. Guerlain - Mouchoir D'un Monsieur available from www.guerlain.com
10. James Brown
11. Roja Dove - Fetish Pour Homme £195 for 100ml at Fortnum and Mason